Strategic Planning and Operational Assessments: D. James Marketing will work with you to identify the goals and mission of your organization so you may effectively communicate to your target market. We understand the need for strategic planning and problem solving for a client. Various tools are utilized to identify strategies for short-term and/or long-term goals and the best, most economical ways approach for achieving those goals. Additionally, it is imperative to identify any deficiencies that may be restricting the growth of a client’s business.
Branding: Branding is achieved with a comprehensive outreach program. Branding is not just creating a brochure or an ad. It is a strategic and dynamic process that our team will expertly develop to guide an organization to meet its goals. Branding is consistency. It creates an impression and recognizability of a product or service to the public or corporate sectors. A combination of skill sets are utilized in providing the right mix of services/products to create the recognition of what a client desires to convey so they may reach their growth goals.
Creative Advertising/Marketing: Our team’s philosophy is twofold: It is the goal of a project that drives the design, and every campaign must be memorable. We can develop creative and clever advertisements for any type of business, industry, organization or service. Projects are created specifically for the media where it will be produced.
Trade Show Displays and Management: Our Trade Show display department will provide a client with the best way to visually market their organization in the budget that they have allocated. We can assist in researching industry specific shows for the client to attend, arrange for the trade show reservations, take care of travel, shipping (logistics) and set-up for the display in the booth space, provide staff or mentor the client's staff to work the booth. We produce custom trade show displays and graphics, banners, signs, printed materials for all marketing efforts, and promotional items for distribution at the show.
Public Relations/Publicity: Public Relations is the art of establishing, promoting and achieving a favorable relationship with the public. Public relations uses “free” publicity as opposed to paid advertising through the use of a variety of media outreach opportunities, such as magazines, newspapers, television, radio, website posting and public service announcements. Publicity is often placed as news, product/service placements or topics of human interest such as celebrity or charity events, grand openings, promotions or good will pieces. We believe in proactive publicity and always look for opportunities to get the client out there. We work to establish contacts and interest in a Client’s products or services to achieve PR placements. A collection of placements is always provided to the client.
Media Placement: We handle all local, regional, national or international media placement. Our organization guides the media placement process by evaluating circulation and demographics to effectively provide the best alternatives to our client to reach their target market in their budget. Media may be placed as print, radio, television, internet, or outdoor advertising.
Events and Event Planning: All organizations strive to achieve successful and memorable events. Our staff works with our clients to ensure the events will be remarkable. We can provide complete development of your event or work in conjunction with your team. Our services include coordination, layout and production of all printed material, publicity and marketing, media placement, promotional and marketing items, invitations, mailing and fulfillment services and developing a specially designed website for attendee registration and information. Our event planning services cater to corporate clients: seminars, meetings, educational symposiums, fundraisers, grand openings, golf or charity outings, community events, and fundraisers.
Mailing & Fulfillment Services: Direct Mail Campaigns and focused model profiling: D. James Marketing can provide mailing lists for any demographic to reach a target audience. We aim to streamline the criteria for the client to provide the most efficient and targeted demographic, creatively design a project to convey a message, and provide mailing and fulfillment services. Projects range from postcards or newsletters to strategically designed campaigns. Model profiling enables us to take a client’s best customer (business to business or business to consumer) and profile them against a comprehensive database to provide “like” clients. Ask us about this special comprehensive research analysis service.
Internet Solutions/Complete Web Services: D. James Marketing aims to be one step above the normal internet firm. Our designs are built with a client’s goals in mind. Internet Solutions Services include: Full website design, domain name search and registration, site hosting, custom database solutions, membership management, custom e-mail blasts, search engine optimization, internet advertisements and website banner designs.
Promotional Products/Production: Marketing items may be a tool offered by D. James Marketing as part of a comprehensive plan for a client. Marketing items are utilized by all types of businesses or organizations, profit or not-for-profit, to get their name out there. D. James Marketing offers:
Marketing/promotional items: Pens, mugs, magnets, gifts, golf items, calendars, banners, labels, logo mats, etched glass, portfolios and other monogrammed items.
Clothing: Custom embroidery and screen printing on a full line of clothing, work and athletic uniforms, jackets and bags.
Trade Show Displays: Display design, manufacture, management and planning, storage, table throws and signage
Awards: Custom trophies and plaques of all types
Incentives: Employee reward programs and safety program development
Seasonal Items: Holiday cards and business invitations, social/wedding invitations and gifts.
Gifts: Corporate gifts and gift baskets.
Employee Reward Programs and Safety/Risk Management Programs: We offer the development and coordination of employee reward programs, incentive programs and safety/risk management programs.
Radio/TV & Media Production/Development: The development of a radio/TV spot is created by D. James Marketing to meet the goals of a client. We develop a “storyboard” for the creation of the spot and direct the production. We can produce radio/television/multimedia campigns, commercials, jingles, animation including 2-D, 3-D or logo animation, virtual tours of an organization, video newsletters, video for the web custom CD-ROM/DVDs, interactive website development and design.
Copyright 2008. D. James Marketing, 1075 Route 112, Suite 2, Port Jefferson Station, NY 11776. Phone: 631-331-2675 Fax: 631-331-2619 www.djamesmarketing.com